What is online presence and why is it important for a local business? In this article, we discuss how to give your local business an online presence and how to maintain it. How to Give Your Local Business an Online Presence Businesses are becoming more and more digital, meaning that companies are no longer reliant […]
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Once users are on your site, you need to KEEP them there. How? Format blog posts to be engaging and easy for skimmers to consume content. Here’s how… How to Format a Blog Post if You Want Better Engagement Like any other online activity, people can come to your blog posts and click away before
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The idea behind White Hat SEO (or ethical search engine optimization) is that you will create content for your website that people will want to read or connect with. So what are the best white hat SEO techniques you should be using right now? The Best White Hat SEO Techniques This article is to provide
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The Anatomy of an Optimized Blog Post Are you ready to face the challenges of content marketing with writing blog posts? If you’re ready to start, but want to make sure you’re writing quality content that has SEO value and appeals to humans, you’re going to love this post. We’re sharing expert tips on the
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5 Challenges of Content Marketing The goal of your website is to generate leads and sell your products and services. But have you considered your content marketing strategy? We’re sure you’ve heard about the struggles businesses face when it comes to content marketing, but it’s still highly recommended to focus on this area of marketing
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Is SEO worth it? Can you do it yourself? Yes! Here are a few of the best SEO tools for small businesses; free and paid options. Must-Have SEO Tools for Small Business So, you have a business and a pretty fantastic website. Now, you’re ready to dive into the world of SEO, right? Successful SEO
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Conversion Rate Optimization Basics It’s a great feeling when you get your new website online or an updated version of your website has gone live. Now, you’re ready to make some sales. So, what do you do when you realize you’re getting traffic but aren’t making any sales? You begin evaluating everything on your website
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Digital Marketing Budget Allocation Tips Virtually all Americans now own a cell phone and 85% of them own an internet-connected smartphone. That figure stood at just 35% as recently as 2011. This surge in online access provides businesses with new and exciting ways to connect with their customers, and it has made digital outreach a
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5 Benefits of Local SEO When you think of SEO, you probably only think about putting your business’ website online and showing up on page 1 of Google search. Lofty goals! But there is more to SEO! Local SEO is an important strategy, even for businesses that don’t just serve a specific geographical location. Why?
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How to Market a Subscription Service Business – SEO & Beyond A subscription box service is a rapidly growing way to attract new business. In fact, since this niche-marketing tool went live in 2004, interest has skyrocketed. Between 2014 and 2018 alone, engagement grew by an astounding 890 percent. And, if you think the market
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